Today’s consumer is more informed than ever before. Before committing to a brand, they take their time to gather useful information by going online and reading reviews to understand what others are saying about that particular company. Online reviews and feedback that real consumers provide about
Reputation Management 101: How to handle negative reviews
Consumers often rely on the reviews of others when deciding whether to use a business. If you were looking for a new pool cleaning service, you would probably not call the company that had reviews that said they were unreliable and had horrible customer service. No one wants bad service. Bad